Where the springs are singing again

Springs once dried up are recovering – and making quite a splash.

Over 300,000 natural springs nourish the Doce River watershed. Photo: Instituto Terra

If water had a voice, it would certainly sing. In the Rio Doce Valley, that would be quite an event. With more than 300,000 natural springs along the Doce River watershed, where the springs are allowed to flow again, the songs would be of hope and better lives. Land misuse caused many of the area’s springs to run dry. In 2010, Instituto Terra responded with its ‘Olhos D’Água’ (eyes of water) program, working with local farmers to plant trees, which helps springs to recover. So far, Instituto Terra has restored more than 2,000 natural springs. By partnering with farmers willing to set aside some arable land for tree planting, they help replenish water resources – allowing farms to grow more crops and offsetting the small loss of farmland. The success of Olhos D’Água led to the launch of the Terra Doce program in 2023, which builds on this foundation by adding water conservation initiatives, supporting sustainable wastewater treatment, and encouraging soil preservation.

If the springs in the Rio Doce Valley could sing, their song would be of hope and better lives. Photo: Instituto Terra

Facts & figures

Instituto Terra’s tree-planting effort has coaxed water back to life, reviving over 2,000 springs and reshaping the rhythm of rural existence.

2,426
springs under restoration
449
water and soil conservation structures implemented
120 ha
of water recharge areas
1,100
rural properties now have improved water access

Instituto Terra’s ‘Terra Doce’ program supports the creation of small rainwater retention basins. Photo: Instituto Terra

Instituto Terra’s work includes replenishing water recharge areas where rainwater seeps into the soil. These are especially important in semi-arid regions. By allowing rain to percolate into the ground and into aquifers, the rain is captured by trees and plants before it can evaporate.

Through helping around 1,500 families in the region reforest their land, communities that depend on aquifers also benefit from Instituto Terra’s work. It is thus redefining the relationship between people, land, water, and wildlife, and fostering a cultural identity rooted in regeneration and sustainability. Even cattle ranchers are discovering that, with the right approach, raising livestock on reforested land can protect soil and conserve water, ensuring a sustainable income.

Instituto Terra is helping ensure the springs will keep singing, perhaps even more sweetly, in the years to come.

The Rio Doce, Brazil’s ‘Sweet River,’ flows through Minas Gerais and Espírito Santo. Photo: Leonardo Merçon

Publisher

ZURICH INSURANCE GROUP
Alessio Vinci, Group Chief Communications Officer
Anja Heinsdorf, Project Lead
Published in November 2025

Concept and execution

Panda & Pinguin GmbH
Andrea Bleicher

Design and art direction

Studio Sturzenegger GmbH
Jürg Sturzenegger

Texts

Alice Ratcliffe

Project management

Heike Anja Mittmann

Contact

group.communications@zurich.com
Zurich Insurance Group
Group Communications
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8002 Zurich, Switzerland

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